What makes Leapfrog Marketing Research different?
• Extensive experience conducting hundreds of groups
   for leading companies such as LEGO, Britannica,
   Broderbund Software, Intuit, BabyCenter,
   PetSmart.com and more

• Founder, Dorrie Paynter, was elected to the national
   Board of Directors for the Qualitative Research
   Consultants Association (QRCA)

• Dorrie is a trainer at the RIVA Moderator
   Training Institute

• Outstanding client service and project management

• Exceptional ability to engage people of all ages in
   conversation and draw out their real feelings

• Comprehensive work with Internet businesses at all
   stages of development

• Insightful, easy-to-read reporting of findings and
   implications

What can we do for you?
• Obtain insights into consumer usage of, and attitudes
   toward, products and categories

• Develop compelling product positionings

• Clarify what brands stand for in consumers' minds

• Optimize advertising and other communication materials

• Assess Web site designs and usability issues

• Evaluate new packaging, logo designs and products

• Identify usability issues in new products

• Create powerful promotion ideas