Leapfrog in the News
"Capturing Smoke in a Bottle: Tips on Qualitative Analysis and Report Writing" by Grace Fuller with a quote from Dorrie Paynter
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USEFUL LINKS
Qualitative Research Consultants Association (QRCA)
Promoting excellence in qualitative research
www.qrca.org

RIVA Moderator Training Institute
Offers classes in qualitative research techniques. Dorrie is a trainer at RIVA
www.rivainc.com

American Marketing Association (AMA)
www.ama.org

Quirks Marketing Research Magazine
Great article archives
www.quirks.com/articles/search.htm

WetFeet.com
Information about careers in market research, and different cities you may want to do research in
www.wetfeet.com

Care2.com
Send electronic greeting cards and save the environment at the same time
www.care2.com

Design Directions
Great resource for logos and web sites (like these)
www.melissadesign.com

Articles
Why Hire a Professional Moderator?
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QRCA Code of ethics
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QRCA's Professional Competencies for Qualitative Research Professionals
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